News Business Big Boost for Red Tiger with Genting Deal

Big Boost for Red Tiger with Genting Deal

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Games developer Red Tiger has announced a major deal to provide online casino content to one of the world’s biggest online gaming operations.

GentingBet is the online sports betting brand of the retail casino Group Genting UK, which runs a global network of land-based casinos. It offers a full sports betting service, along with casino games, but Genting are keen to increase the range of slots and table games products it offers through GentingBet and this deal with one of the faster growing developers in the sector suits their aims.

Under the terms of the arrangement, Red Tiger will make their most popular games, including Jack In A Pot and Mystery Reels MegaWays available to Genting customers through the GentingBet site. The deal will also enable GentingBet to offer Red Tiger’s range of topically themed titles related to Christmas, Halloween and New Year to their customers, along with an expanded range of promotions including new elements on the GentingBet site such as Daily Jackpots and Tournaments.

Speaking about the new arrangement, the Managing Director of GentingBet, Jeremy Taylor, said that the company was regularly reviewing its offer to Genting customers and that by linking up with Red Tiger, they would be able to offer a wider range of game mechanics and slot titles.

For Red Tiger, Carl Ejlertsson, the Business Development Director, said that the company was delighted to sign up with such a high-profile operator:

“We are confident that our games and the great promotional tools that come with them will resonate with their players, and we look forward to a long and successful partnership.”

Red Tiger, which was founded in 2014, has expanded rapidly in recent years, and employs staff in three European locations. Last month it was acquired by games developer NetEnt in a deal that could reportedly be worth as much as £220 million by 2022.

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